Post Graduate Diploma in Management

Program Coverage

Two years of foundational management learning, digital skills and industry-focused specialization.

PGDM Overview
PGDM Curriculum

Two Years. Five Specializations. One Transformative Journey.

A curriculum built for the digital age — balancing theory, practice, and industry relevance from day one.

Program Coverage PGDM | First Year

Building Your Foundation

The first year is compulsory for all students and covers the essential functions of business. Redesigned to meet rapidly evolving industry demands, it builds analytical, digital, and managerial capabilities from the ground up.

Business Functions

Economics
Finance
Marketing
Human Resources
Operations

Soft Skills

Communications
Business Ethics

Digital Skills

Data Science
Data Visualization
Digital Business Management
Fintech
First-Year Curriculum Core Courses
Marketing
  • Marketing Management 1 & 2
  • Marketing Research
  • Sales & Salesforce Management
Management Theory
  • Business Ethics
  • Macroeconomic Theory & Policy
  • Managerial Economics
  • Strategic Management / Sustainability
  • Managerial Communication
Finance
  • Business Law
  • Cost & Management Accounting
  • Financial Management 1 & 2
  • Financial Reporting & Analysis
  • Foundation of Fintech
Data Science
  • Data Visualization & Storytelling
  • Foundation of Digital Business + IT
  • Excel for Managers
  • Prompt Engineering for Generative AI
Human Resource
  • Human Resource Management
  • Organizational Behavior
Production Management
  • Production & Operations Management 1 & 2
Quantitative Techniques
  • Quantitative Techniques 1 & 2
Program Coverage PGDM | Second Year

Choose Your Edge. Specialise with Purpose.

Year 2 is where generalists become specialists. Pick a domain, own it — and graduate industry-ready from day one.

How it works

In Year 2, the classroom meets the career. Students choose from five specializations and optional focused career tracks — each designed in close consultation with industry to reflect what employers actually want.

The result: graduates who enter the workforce with depth, direction, and a decisive advantage.

Specializations — click to explore

01 Marketing Major Build Brands. Drive Growth. Own the Market.

Students develop mastery across consumer insight, digital engagement, brand strategy, and data-driven marketing — preparing them to lead across both traditional and digital channels.

Career track: Consumer Insights & Market Intelligence

Advanced focus on analytics, digital intelligence, and consumer behaviour for research and strategy roles.

Curriculum Highlights
  • Consumer Behaviour
  • Digital Marketing
  • Product & Brand Management
  • Retail Management
  • Integrated Marketing Communication
  • Advanced Market Research & Analytics
  • B2B Marketing & Sales
  • Sales & Distribution of Digital Products & Services
  • Digital Product Management & Analytics
Roles You Can Target
  • Brand Manager
  • Digital Marketing Manager
  • Market Research Analyst
  • Product Manager
  • Media Planner
  • Sales Manager
  • Category Manager
02 Finance Major Analyse Risk. Manage Capital. Shape Financial Strategy.

A rigorous blend of investment analysis, banking, valuation, FinTech, and ESG — built for roles in financial services, corporate finance, and consulting.

Career Tracks Available

Financial Risk Management; Commercial Banking & Project Financing. Deep specialization in risk analytics or banking operations and project lending.

Curriculum Highlights
  • Marketing of Financial Services
  • Financial Statement Ananlysis & Valuation
  • Stock Price Prediction & Analysis
  • Commercial & Retail Banking
  • Econometrics
  • Project Appraisal & Financial
  • Time Series & Forecasting
  • ESG to be written as Environment, Social & Goverance
  • Banking & Risk Management
  • Introduction to Insurance
  • Risk Management
Roles You Can Target
  • Investment Analyst
  • Risk Manager
  • Credit Analyst
  • Corporate Finance Associate
  • Portfolio Manager
  • Commercial Banker
  • Financial Consultant
03 Human Resource Management Lead People. Enable Performance. Future-Proof Organizations.

HR is no longer just people management — it is a strategic transformation. This specialization prepares students for the new age of people analytics, digital HR, and purpose-led leadership.

Curriculum Highlights
  • HR Analytics for Managers
  • Talent Management & Competency based approaches
  • Industrial Relations & Labour Laws
  • Leading by Example
  • Advanced Topics in Organizational Behaviour
Roles You Can Target
  • HR Business Partner
  • Talent Acquisition Lead
  • L&D Manager
  • People Analytics Specialist
  • DEI Manager
  • HR Consultant
  • OD Manager
04 Business Analytics Turn Data Into Decisions. At Scale.

From machine learning to econometrics, this specialization trains students to drive analytics-powered strategy across finance, marketing, operations, and HR.

Career Track Available: Data Science

Advanced ML, NLP, Deep Learning, and model deployment — culminating in a full-lifecycle capstone project.

Curriculum Highlights
  • Data Visualization & Storytelling 2
  • Advanced Market Research & Analytics
  • Introduction of Machine Learning
  • Foundations of Relational Database
  • Econometrics
  • Foundations of Data Science 1
  • Foundations of Data Science 2
  • AI for Managers
  • Time Series & Forecasting
  • HR Analytics for Managers
  • Managing Digital Business & Industry 5.0
  • Deep Learning
  • Applied Analytics in Business
Roles You Can Target
  • AI For Manager
  • Deep Learning
  • Data Visualization & Storytelling 2
  • HR Analytics for Managers
  • Introduction of Machine Learning
  • Econometrics
05 Operations Management Lead Digital Transformation. End to End.

Designed for the intersection of technology and business operations — from e-commerce and supply chain to Industry 4.0 and digital product management.

Curriculum Highlights
  • Supply Chain & Logistics Management
  • Production Planning & Control
  • Scrum Master (PMI Certified)
  • Digital Product Management & Analytics
  • Lean Six Sigma Green Belt (PMI Certified)
  • Ecommerce Business Management
  • Service Operations Management
  • Managing Digital Business & Industry 5.0
Roles You Can Target
  • Product Manager
  • Digital Transformation Lead
  • Operations Manager
  • Supply Chain Analyst
  • E-Commerce Manager
  • Business Technology Analyst
Frequently Asked Questions

Important information about the Praxis PGDM.

Program equivalence, accreditation, analytics focus, learning support, technology requirements and other key programme-related information.

Is the Praxis PGDM equivalent to an MBA?
Yes. The PGDM at Praxis Business School is AICTE-approved, NBA-accredited, and AIU-certified, which makes it officially equivalent to an MBA in India. Students get the career value of an MBA, delivered through a modern, industry-aligned PGDM format.
What is the difference between an MBA and a PGDM?
An MBA is a degree offered by universities and is generally more theoretical. A PGDM is a diploma offered by autonomous institutes and is more industry-focused and practical. Praxis's PGDM is AIU-approved, making it equivalent to an MBA in terms of career value.
Is Praxis Business School NAAC accredited?
Praxis holds AICTE approval, NBA accreditation, and AIU certification for its PGDM — the credentials most relevant to a PGDM program. NAAC accreditation applies to institutions/universities under a separate regulatory framework; the official NAAC accreditation results portal is the authoritative source for that specific status. What applicants can be confident about today is that the Praxis PGDM is AICTE-approved, NBA-accredited, and AIU-certified — strong institutional quality signals for management education.
What makes the PGDM at Praxis different from other programs?
The Praxis PGDM is an AI-ready, future-focused program built to develop tech-savvy leaders. It combines analytical, strategic, and communication skills to prepare students for tomorrow's digital business world, with a practitioner-led, outcomes-oriented design rather than a purely theoretical one.
What are the unique features and opportunities that set the program apart?
A distinguished faculty with strong industry mentorship (including faculty backgrounds from IIT, IIM, and ISI Kolkata), a 9,900+ alumni network, and partnerships with marquee recruiters such as Colgate. The program offers merit- and need-based scholarships, is NBA-accredited, AICTE-approved, and AIU-recognized, and ranked #2 in Kolkata and #4 in East India in the Times B-School Survey 2022. Praxis has also introduced courses in digital business fundamentals and data science, applied across marketing, HR, finance, and supply chain.
How does Praxis compare with ISB or IIM for analytics programmes?
ISB and the IIMs are outstanding institutions, but they often serve different profiles, price points, and program formats. Praxis's PGDM is positioned as a practitioner-led, outcomes-oriented program with industry-embedded digital skills and analytics-forward learning, backed by a published, transparent placement policy and placement report — useful for applicants who value process transparency and career accountability. For someone prioritizing job-ready analytics, strong ROI, and practitioner-led learning, Praxis can be the sharper choice.
Is Praxis Business School good for AI and analytics careers?
Yes. The PGDM is explicitly built for the digital economy, where data and business decision-making intersect. Students can acquire new-age skills such as business analytics and digital business management, supported by a dedicated Business Analytics/Consulting recruiting cluster.
Why is Praxis known for data science and analytics in India?
Praxis was among the first institutes in India to launch a full-time Business Analytics program, in 2011, in association with PwC and ICICI Bank. That program evolved into the Post Graduate Program in Data Science, ranked #1 among full-time postgraduate Data Science programs in India by Analytics India Magazine (AIM) in 2021 and 2022. Alumni from the program work at firms including Google, Tesla, Walmart, and Samsung. AIM attributed this ranking to factors including career-outcome focus, curriculum design, faculty pedigree, placement team strength, industry engagement, and capstone projects.
What is the ROI of the Praxis PGDM programme?
Praxis openly publishes both the program fee and placement outcomes, making ROI evaluation transparent. The total program fee is ₹11,30,000, and the average reported compensation is ₹9.08 LPA. Actual ROI depends on a student's background, performance in the program, and role at placement, but an average graduate can recover the full program fee in under 15 months of working — a compelling ROI, especially for students who value the program's practitioner-led, job-readiness orientation.
Is it an offline or online program?
The PGDM is a two-year, full-time, fully offline program, delivered through regular, in-person classes on campus.
What specializations does Praxis offer in Business Analytics?
Business Analytics is offered as a new-age, role-aligned specialization in the program's second year, alongside electives across other functional areas. The faculty pool includes backgrounds from IIT, IIM, and ISI Kolkata, reinforcing a data-savvy leadership focus. If a student wants analytics as a career accelerator rather than a narrow technical silo, this track is designed for that blend.
Does the college provide study materials?
  • Level 1: Yes — through the Learning Management System (LMS), giving students access to essential study materials anytime.
  • Level 2: The Praxis Library houses over 1,700 books (114 new titles added recently) and gives access to five major e-databases — J-Gate, DOAJ, DOAB, NDLI, and Statista — including 27,000+ international journals via J-Gate (10 from Sage Publications).
Does the college provide extra classes for students who are struggling academically?
Yes. Faculty organize remedial classes, mentoring sessions, and doubt-clearing hours. The learning model is built on continuous assessment, projects, and skill development, creating multiple opportunities for students to close gaps.
Will the college provide a laptop, and what specifications are required?
Students are expected to bring their own laptop: a Wi-Fi-enabled 64-bit laptop with a minimum of 6 GB RAM, sufficient to run analytics software and business applications used throughout the program.
What is the college ranking?
Rankings vary year to year depending on the evaluating body and parameters. Praxis is consistently recognized among the top emerging B-Schools in India for academic quality, data-driven curriculum, and placement outcomes — for example, #2 in Kolkata and #4 in East India (Times B-School Survey, 2022). The latest awards and recognitions are updated on the Praxis Awards and Recognition page.